These days there are so many ways to wow in white. Whether your wedding style is pure and simple, perfectly princessy, high concept, or a riot of out-there opulence, there’s a dress to capture your heart—and his. We’ve been sighing over some of the best.

Fairy-tale Princess

There is an otherworldly quality to We Couture’s dresses. Petal-pink and a shade of yellow that’s as soft and golden as a sunbeam magnifies the ethereal effect of the swathes of netting, the sprinkling of Crystal Pearls and the sheer, butterfly-like embellishments. Magical. Galia Lahav, meanwhile, specializes in a very modern fairy-tale fantasy. Whether it’s the deep décolletage of the Amaya and Mila gowns, Butterkiss’s bustier with sheer crystallized bolero, Casablanca Lily’s frothy Bardot feel, or the elegantly backless Coco, these gowns are the embodiment of feminine allure. Oh, Chiaradè! This atelier has been handcrafting exquisite dresses since 1920, but while the quality is always 100% “Made in Italy,” these two dresses, featuring lashings of floral lace, flaunt a pure English rose kind of beauty.

Simply Sensational

Lidia Kalita
is a new label from Poland. We were struck by the simple, feminine silhouettes of the Libra and Venus gowns, and her evident love of quirky detailing. Delicate pleating and ruffles are set off beautifully with a dusting of Swarovski crystals across the “décolletage illusion” bodice. Alternatively, Valentini Spose gowns are bespoke masterpieces that combine a flawless cut with the finest fabrics and a “Made in Italy” quality of craftsmanship that is obvious in every tiny detail, from delicate embroidery to sophisticated appliqué. The flattering, sculpted, hourglass silhouette is entirely due to top-flight skills.

Daringly Decorative

Taking embellishment to the next level, high-end Korean label Vestal adds even more bejeweled luxury to lavish brocades while maintaining a composed, almost regal, elegance. Just look at the quality of the detail! Dar al Hanouf (House of Hanouf) is a new label from Saudi Arabia that specializes in modern silhouettes using sumptuous fabrics embellished with thousands of Swarovski crystals. This breathtaking design truly glows as it mixes a palette of white, ivory and rose gold. We bet you’ve never seen a gown with beadwork quite like Mitra’s desert rose-inspired design. While the colors—fashionable rose gold, ivory and white—echo the desert’s sun-bleached hues, we’re told that the lines follow the undulating dunes and the crystals (all 77,000 of them) represent the stars in the sky. A showstopper.

Pnina Tornai
’s new couture collection is famed for what it calls its “surprise skirt”—an overskirt that can be removed after the ceremony or first dance to reveal a mermaid silhouette that shows off the bride’s curves. This season’s Fragile Couture Collection is all about exuberantly unrestrained glamour.

Concept Creations

No matter how many weddings your guests have attended, they won’t have seen a bridal gown like those created by Vrettos Vrettakos. All shimmering chainmail-like Swarovski Crystal Mesh and cutout lace columns, they are a paradox—think “futuristic antiquity.” Note the full-length fringing instead of a traditional cape or train. Team with sparkling thigh-high boots if you want to go for serious impact.

Celia Kritharioti’s witty gowns riff on diverse elements like feathers, petticoats, crinolines and net curtains to create ultra-modern yet decidedly wearable and romantic styles. (Style note: a touch of contrasting black is an emerging trend.) This is what high-fashionistas wear when they say: “I do.”