Greek-Austrian Designer Marina Raphael Opens Her First International Pop-Up
Marina Raphael launched her brand in 2018 and became quickly known for her range of sophisticated bags in shapes that work for every occasion, every day. Born to a Swiss-Austrian mother and a Greek father, her Swarovski heritage instilled in her a dedication to design accessories that emphasize quality and innovation as well as a sense of elegance and timelessness.
Now, the designer has opened her first pop-up boutique on 1 Panagitsas Street in the heart of Athens, Greece. The concept store is adorned inside and out with over 1 million Swarovski crystals, an ode to Raphael’s heritage and a way to bring a sense of festivity to the store.
Open until the end of 2019, the boutique offers Raphael’s FW19 Nostalgia collection, as well as five bags from her Holiday collection, all in rich black hues and created in collaboration with Greek couturier Christos Costarellos. The holiday collection was exclusively designed for Harrods, and also features 5 ready-to-wear outfits, all in the same color palette as the bags.
As ever, Raphael incorporates Swarovski crystals into every item she designs, and the collections at the pop-up boutique are no different. But if that’s not enough, clients can also customize their Marina Raphael bags by adding their initials in Swarovski crystals—an exclusive opportunity and just in time for the holidays.