Pick & CHOOS | Jimmy Choo


Evangelie Smyrniotaki and Aimee Song in India, Photographed by Candice Lake

Jimmy Choo have come up with an ingenious new concept – PICK & CHOOS.

An irresistible suite of jewelled decorations crafted with Swarovski crystals help immediately transform accessories. Floral and vintage star inspired button charms; pearl, diamanté and fur pompom brooches or a statement crystal necklace as an attention grabbing bijoux strap instantly adds an extra dusting of visceral visual va-va-voom.
“I was thinking about that giddy delight you see in children when they choose from a tray of sweets I wanted there to be sense a showmanship and an irresistible boldness throughout the Cruise season. Our Capsule Collection allows you to express a new level of individuality through your shoes. Choose the shoe or bag that fits your mood and pick from a tempting menu of jewelled and fur pompom treats to play with. Designing and creativity are my passions and I wanted to give our clients the chance to share this wonderful experience.”

– Sandra Choi, Creative Director

I first discovered this collection when I was in India shooting the Cruise Campaign for Jimmy Choo – I am so in love with this collection! Get picking – I had added my favorite selects below xx